Decisions a C-Suite would make for B2B Digital Marketplaces & Trading Platforms
Vendor comparisons that are honest about where each tool falls short, plus a plan for doing the work yourself. Where we quote a benchmark, we show its source.
15 guides for B2B Digital Marketplaces & Trading Platforms of 1,000
Why GMV Is the Wrong Number to Borrow Against
Gross merchandise value looks like revenue to almost everyone except your accountant, and a lender anchoring on it will size a facility you can't service.
Ironclad vs LinkSquares for B2B Marketplaces: Updating Platform ToS
A ToS-update runbook for B2B marketplaces and trading platforms comparing Ironclad and LinkSquares on seller agreements, version tracking, and dispute clauses.
Governance Criteria for a B2B Marketplace Holding Escrow Funds
B2B marketplaces that hold escrow funds face governance closer to a fintech than a typical platform. See the criteria for choosing Diligent or BoardPro.
Bizee vs. Doola for a B2B Marketplace or Trading Platform
The ownership question that decides your EIN path, payment processor underwriting, and 1099 reporting for a B2B marketplace: Bizee vs. Doola compared.
Vouch vs Embroker for B2B Marketplace and Trading Platforms
A step-by-step way for a B2B digital marketplace or trading platform to evaluate Vouch and Embroker for D&O, cyber, and platform liability coverage.
Mercury vs Relay: Banking for a B2B Marketplace or Brokerage
Marketplaces and brokerages often hold buyer funds briefly before paying sellers. Here's how to think about that pass-through cash alongside Mercury and Relay.
Broker Book or Cap Table? Equity for Marketplace Platforms
B2B marketplace and trading platforms often run standard startup equity alongside broker relationships. Here's how Pulley and Carta compare.
Deel vs Remote for Marketplaces: Governing Who Can Sign
A worksheet for B2B digital marketplaces and trading platforms on limiting signing authority for overseas sales leads before choosing Deel or Remote.
Justworks vs TriNet for a B2B Marketplace Platform
B2B marketplaces mix engineering, trust and safety, and business development staff. Here's how Justworks and TriNet compare for that combination.
B2B Marketplaces: The Accounting Question Behind Every Transaction
Every transaction on a two-sided marketplace raises a gross-versus-net revenue question. Decision criteria for the fractional CFO vs controller call.
A Checklist for Financing a B2B Marketplace's Growth the Right Way
B2B marketplaces sometimes genuinely fit venture debt or RBF, unlike most businesses in this series. Here's a pitfall checklist before you pursue either one.
Carta vs Forge For A B2B Marketplace's Own Cap Table
A B2B digital marketplace or trading platform runs its own liquidity marketplace differently than the one it built for its customers. Key questions answered.
Questions to Answer Before Hiring a Marketplace CRO
Answers to what a B2B digital marketplace or trading platform should ask before choosing a search firm or executive marketplace for its next hire.
Selling a B2B Marketplace: Questions Founders Ask
Common questions from B2B digital marketplace and trading platform founders about comparing Acquire.com and Flippa when preparing to sell.
Optery vs DeleteMe for B2B Marketplace Operators
Direct answers for B2B digital marketplace and trading platform operators weighing Optery's automated removal against DeleteMe's service.